Hi there, I’m Michelle!
I believe the world needs more kindness, and in a world where we spend more time at work than we do with our loved ones, for me that starts with conscious businesses.
A Journey Where Spirituality Meets Business
How an energised, optimistic lil’ lady born in North London found her spark…

Embracing the journey
I remember sitting in class at primary school, Year 4, eight or nine years old, learning about the solar system, the planets and the earth. Out of nowhere, I experienced a feeling that would set me on a very conscious and spiritual path forever: There is something bigger at work here, an energy, a guidance, that we cannot comprehend with our minds, nor can we resist with our souls.
And so my path was lit up, ready for me to explore and discover.
Discovering my passion for business
Jumping forward a few years and having focused on music and creative arts at school, off I went to Uni. After graduating with a BA Hons Theatre Arts Degree, I stepped into the wild world of business. Serendipitous events found me in an independent property company where I would learn more about myself that I could ever imagine, work alongside experienced and successful mentors, discover my love for business and find out just how important it is to have a supportive and connected team around you – and that together, they achieve amazing things.
I was loving my job in Business Development & Ops but was saddened by how some friends really didn’t enjoy their work. After hearing some unpleasant stories, I thought, “How wonderful would the world be, if people we’re just kinder to people? Can business be a vehicle for this change?”
My answer was HELL YES!


The Know framework was born
I had a little notebook of thoughts, musings, quotes I collated over years. On one of the pages, written around 2012, was this:
A Business is successful when these 3 things come together:
- Knowing yourself (awareness)
- Knowing your people (connection)
- Knowing your business (action)
And so, the Know Framework came to life with a purpose to connect people and business in conscious, purpose-led and meaningful ways.
A Spiritual Journey of Self Discovery
Following the call to discover that deeper sense of life, many experiences crossed my path for my own spiritual learning, healing and development. My mum, who had trained as Reiki Healer and Spiritual Medium, supported my journey of spirituality from a young age. She would take us to the library at the weekends where I would be found reading astrology books and obsessed with finding out how we work best individually – and it’s touched everything I have done since.
Now a Reiki Master Teacher and Medium myself, I love bringing these modalities, as well as astrological chart mapping, Shamanic practices and energy work to all I do and how I connect to people and the world.
Together, business and spirituality combine to create places where we can connect and create, consciously, for a kinder world and enriching experiences for everyone.


“Focus more on your inner journey than you do anything else. Then, anything outside is possible.”
Now, I help founders build a business that thrives as well as a life they love through conscious coaching.



Heart-led Values

Vulnerability
Because through vulnerability, we are at our strongest.


Truth
Because in Truth, we discover the depth and impact of our life path.


Compassion
Because compassion is the place where we see, heal and love.


Courage
Because with courage, you can face everything in your path.



Surrender
Because when we drop resistance, we welcome flow and purpose.
Let’s stay connecteD!
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